SEO – Google is hogging half your traffic–Learn how to get it back
Last November, Rand Fishkin shocked the search marketing world at SMX East by proving that Google...
Continue Reading
PPC – Google desktop favicon search results study
In 2019, Google introduced a new format in mobile search results which included a small “favicon”...
Continue Reading
PPC – Google January 2020 core update almost done rolling out
Google has confirmed that its January 2020 core update, which began Monday at noon, is now...
Continue Reading
SEO – Google rolls out organic ‘Popular Products’ listings in mobile search results
Several years ago now, Google made the significant move to turn product search listings into an...
Continue Reading
SEO – Google Ads enables bid simulator for Target ROAS, budget simulator for Maximize clicks, conversions
Google is extending the availability of bid and budget simulators to more smart bidding strategies. Bid...
Continue Reading
PPC – Google buys Pointy to bring SMB store inventory online
Google is acquiring Irish startup Pointy, the companies announced Tuesday. Pointy has solved a problem that...
Continue Reading
SEO – SMX Overtime: Managing Google My Business profiles, reviews and more
As an SMX East speaker for the “Google My Business From A to Z” session in...
Continue Reading
PPC – Google Ads testing custom dimensions to enable reporting based on your business structure
If you manage large or complex accounts or have extensive campaign naming taxonomies, Google Ads custom...
Continue Reading
PPC – Google tests user comments for live TV shows
Google has confirmed with Search Engine Land the search engine is testing user comments in the...
Continue Reading
SEO – Video: A.J. Ghergich on not chasing the Google algorithm and focusing on human intentions
I stopped by the Brado offices right near Busch Stadium in St. Louis to sit down...
Continue Reading