PPC – New Google Analytics item-scoped custom dimensions
Google Analytics has introduced the capability to process item-specific custom parameters from ecommerce events occurring on...
Continue Reading
PPC – Google: Generative AI coming to Docs, Gmail in Workspace
Google is bringing generative AI to its Workspace suite. Coming first to Gmail and Google Docs,...
Continue Reading
PPC – Google February 2023 product reviews update more volatile than previous updates, say data providers
The February 2022 product reviews update created more volatility in Google’s search results than past versions...
Continue Reading
PPC – Google rolled out new site names, favicon and sponsored label on desktop search
Google has rolled out the site names, updated favicons, and sponsored labels on desktop search after...
Continue Reading
SEO – 3 new changes to the Google Ads dashboard
In response to user feedback highlighting that the current ads dashboard can be complicated and challenging...
Continue Reading
PPC – Google local map pack goes missing in search results
The Google local pack, the map results, you see Google often display in the search results...
Continue Reading
SEO – Google launched 2 new asset creation and customer acquisition tools
Google’s Search Ads Week kicked off with two new tools to help advertisers deliver faster creatives...
Continue Reading
PPC – Google Search Console users and permissions management updated
Google has updated the Google Search Console user and permissions management feature to incorporate functionality related...
Continue Reading
PPC – 3 new Google Analytics 4 updates
Google Analytics introduces the following new features that enhance the reporting experience, especially for properties with...
Continue Reading
SEO – Content creators are concerned with the new AI features in Bing and Google
Publishers and content creators are becoming more concerned about their future following the previews last week...
Continue Reading