PPC – Google heightens adult ad policy enforcement after Reuters finds illicit ads
This week, Google will improve enforcement of ad policies pertaining to underaged users, according to Reuters....
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PPC – Google’s ‘Interesting finds’ SERP feature: The ‘interesting’ reason why mobile organic search traffic remained strong while desktop dropped
While helping a company that dropped during the January 2019 core update, I came across an...
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SEO – Meta descriptions and branding have the most influence on search clickthrough, survey finds
Meta descriptions, followed by brand name and page title, have the largest influence over whether users...
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PPC – Don’t know much about SEO: Survey finds business owners lack basic knowledge
Google launched in 1998, more than 20 years ago. Yet the importance and value of search...
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PPC – Only 30% of SMBs would recommend their current SEO provider, survey finds
“I was surprised to see that many clients blame themselves for the SEO agency relationship going...
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SEO – 49% of all Google searches are no-click, study finds
“I think marketers are probably in a mixed position today vs. three years ago, depending on...
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PPC – Just 4% of U.S. businesses ‘voice search ready,’ finds analysis of nearly 75,000 companies
What does it mean to be “voice search ready?” Ask different SEOs and you’re likely to...
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SEO – Paid social, even print tops SEM as marketing priorities for SMBs, survey finds
Google has spent years building out a third party partner/reseller network focused on small businesses (SMBs)....
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