SEO – SEO, generative AI and LLMs: Managing client expectations
Large Language Models (LLMs) remain a hot topic in SEO – especially with the popularity of...
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SEO – Meta’s ad revenue up 12% in Q2, exceeding expectations
Meta’s ad revenue increased by 12% in the second quarter of 2023 compared to the year-earlier...
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PPC – From UA to GA4: Managing your reporting expectations
I’ll be blunt. Google Analytics 4 has caused agencies and businesses plenty of headaches in the...
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SEO – Summer Olympics postponement further shakes 2020 ad spending expectations
Summer Olympics postponement further shakes 2020 ad spending expectations – Search Engine Land Your privacy means...
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PPC – Google Q1 revenues $36.3 billion but miss Wall Street expectations
Google parent Alphabet reported its Q1 earnings Monday, with shares at $11.90. While shares exceeded analyst...
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