SEO – Google Analytics 4 rolls out new reports for linked 360 campaigns
Reports that enable users to evaluate the traffic-driving and conversion effectiveness of campaigns implemented in Google...
Continue ReadingPPC – Google Ads pop-up survey disrupting advertisers trying to pause campaigns
Google Ads has started serving a pop-up survey that disrupts advertisers when they try to pause...
Continue ReadingSEO – Use this tactic to drive revenue on your SEO campaigns by Cynthia Ramsaran
Right now, marketers are navigating the vast digital marketing landscape, competing in a sea of content...
Continue ReadingLead Generation – Google Demand Gen campaigns: Migration and best practices
Demand Gen campaigns – the shiny new tool in the Google Ads toolbox – will become...
Continue ReadingSEO – YouTube rolls out video view campaigns globally
YouTube has confirmed the global launch of video view campaigns (VVC). This new campaign type leverages...
Continue ReadingPPC – Meta rolls out new search tool to track branded content campaigns
Meta has launched a new search tool that tracks branded content campaigns. The feature, titled “Search...
Continue ReadingPPC – Microsoft rolls out code-free conversions for all Smart Campaigns
Microsoft has enabled code-free conversion goals across all Advertising Smart Campaigns globally. Instead of manually adding...
Continue ReadingPPC – A blueprint for boosting sales and dominating paid and organic campaigns by Cynthia Ramsaran
Many campaigns on TikTok, YouTube, Facebook and others fail simply because marketing teams need the right...
Continue ReadingPPC – Leverage real-time data for stronger campaigns and higher ROI by Cynthia Ramsaran
Communicating with your customers across channels is crucial to providing positive experiences. However, often this means...
Continue ReadingSEO – Digital advertising checklist: Your essential guide to launching successful campaigns by Digital Marketing Depot
Are you ready to take your digital advertising campaigns to the next level? Launching and managing...
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