PPC – Microsoft goes open source with one of its Bing algorithms
Microsoft has made its Space Partition Tree And Graph (SPTAG) algorithm, used in its own Bing...
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PPC – Still have active destination URLs in Bing Ads? It’s time to migrate to final URLs
If you have any older campaigns running on Bing Ads, now’s a good time to double...
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PPC – How to set up action extensions, Bing Ads’ newest ad extension
A “Browse” action extension example in a Bing desktop ad. Bing rolled out a brand new...
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SEO – Bing Ads launches new action extensions to highlight calls-to-action
Bing Ads has taken the wrapper off a brand new ad extension. Action extensions launched globally...
Continue Reading SEO – Bing Ads bad account takedowns doubled in 2018
Bing Ads doubled the number of accounts it took down year over year, suspending nearly 200,000...
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SEO – LinkedIn taps Bing search data for interest targeting
Microsoft-owned LinkedIn is expanding its interest targeting capability with Bing search data. Why you should care...
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SEO – Bing Ads brings 3D ads to Search with Samsung
In a first for search advertising, Samsung has begun running a 3D ad format on Bing.com...
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PPC – Learn how Google and Bing audience targeting improves campaign performance
Targeting abilities have noticeably changed for advertisers over the past years, but one form of targeting...
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SEO – SearchCap: Bing Ads targets, Google AMA & Google Maps AR
Below is what happened in search today, as reported on Search Engine Land and from other...
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SEO – Bing to publishers: Start using new Bing URL submission process for indexing now
Bing announced a new URL submission tool at SMX West 2019. Last week at SMX West,...
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