PPC – Bing introduces penalty for ‘inorganic site structure’ violations
Bing is introducing a spam penalty against “inorganic site structure” violations, the search engine announced on...
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PPC – Bing spotted showing domain sources in image carousels
Bing is testing a new image carousel featuring a preview of the image accompanied by the...
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SEO – Bing Webmaster Tools allows site verification via Google Search Console
Bing has launched a beta feature that allows site owners to import their sites from Google...
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SEO – Bing is asking for feedback on its Webmaster Guidelines
Frédéric Dubut, web ranking and quality project manager for Bing, is embarking on a journey to...
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PPC – Microsoft goes open source with one of its Bing algorithms
Microsoft has made its Space Partition Tree And Graph (SPTAG) algorithm, used in its own Bing...
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PPC – Still have active destination URLs in Bing Ads? It’s time to migrate to final URLs
If you have any older campaigns running on Bing Ads, now’s a good time to double...
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PPC – How to set up action extensions, Bing Ads’ newest ad extension
A “Browse” action extension example in a Bing desktop ad. Bing rolled out a brand new...
Continue Reading SEO – Bing Ads launches new action extensions to highlight calls-to-action
Bing Ads has taken the wrapper off a brand new ad extension. Action extensions launched globally...
Continue Reading SEO – Bing Ads bad account takedowns doubled in 2018
Bing Ads doubled the number of accounts it took down year over year, suspending nearly 200,000...
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SEO – LinkedIn taps Bing search data for interest targeting
Microsoft-owned LinkedIn is expanding its interest targeting capability with Bing search data. Why you should care...
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