SEO – Google launches automated vehicle ads
Google will roll out vehicle ads to all U.S. advertisers beginning this month, the company announced...
Continue ReadingSEO – 3 changes coming to Google Ads automated extensions
Google Ads has announced three changes to the way automated extensions – a type of ad...
Continue ReadingPPC – 4 things to beware of with Google’s Performance Max automated campaigns
4 things to beware of with Google’s Performance Max automated campaigns Your privacy means...
Continue ReadingSEO – Microsoft rolls out portfolio bid strategies and automated integration with Google Tag Manager
Microsoft rolls out portfolio bid strategies and automated integration with Google Tag Manager Your...
Continue ReadingSEO – 4 automated campaign types and how to control them
4 automated campaign types and how to control them Your privacy means the world...
Continue ReadingSEO – Smart Shopping campaigns: How to test and extract more value from automated campaigns
Kirk Williams of ZATO Marketing spoke on Google Smart Shopping campaigns at SMX West 2020. Have...
Continue ReadingPPC – Catching SEO errors during development using automated tests
Last June I had the pleasure to present at SMX Advanced about one of my favorite...
Continue ReadingSEO – Google tests showing weekly site visits in automated ad extension
Google has several types of automated extensions that can display in search ads — seller ratings,...
Continue ReadingSEO – You might start seeing Google Ads’ automated recommendations in more places
Google is surfacing its recommendations beyond the Recommendations page in the Google Ads web interface. Recommendations...
Continue ReadingSocial Media Marketing – How to Use Facebook Automated Rules to Manage Facebook Ads
Social Media Marketing Industry Report In our 10th annual social media study (44...
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