SEO – Twitter has launched 3 new ad targeting options
Twitter has just launched new ad targeting options, including a new ‘Conversions’ objective they originally announced...
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SEO – Google is testing new Rewarded Ad Gate beta program for publishers
Google has just started testing a new rewarded ad beta program for publishers to serve their...
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PPC – Walmart’s ad revenue increased 30% in Q3
Walmart released its Q3 earnings this week and things were looking up for the retail giant....
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SEO – Apple could be building an ad network for live TV
Apple is currently holding discussions with advertising partners and MLS sponsors with the plan to launch...
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SEO – Facebook Ad Policies have been renamed to Meta Ad Standards
Meta has renamed their Facebook Advertising Policies to Meta Advertising Standards to make them “as useful,...
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SEO – Google Ad recommendations can now be applied as experiments
Curious about a Google ad recommendation but skeptical about its impact on your campaigns? Now, you...
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SEO – 4 new Instagram ad surfaces and tools
Over the last few weeks, Instagram has been introducing new surfaces and ad creative tools to...
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Lead Generation – 5 Google Ads examples with relevant and quality ad copy
Relevance is often discussed in digital marketing. It’s an important topic because not only is it...
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PPC – New Google issue may affect ad serving
It’s just not Google’s week… or month… or year. Today, Google Ads Liason Ginny Marvin just...
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SEO – More Google Ad incidents and issues
The last few weeks have seen several problems with the Google Ads Manager, specifically affecting publishers...
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