PPC – 4 new creator tools for Facebook and Instagram
Meta has just announced new tools to help creators reach new audiences, grow their communities, and...
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PPC – Reddit is building an Ads API, first 4 partners announced
Reddit is working on a new Ads API and have just announced their first four alpha...
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PPC – 4 digital marketing pain points SMBs face today by Microsoft Advertising
To succeed as a small or medium-sized business (SMB), employees must work smarter. Tight budgets and...
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SEO – 4 advanced ways you’re not measuring SEO effectiveness – yet
In 4 smarter ways to measure SEO effectiveness, I analyzed four fairly boilerplate SEO metrics (traffic,...
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SEO – 4 SEO Tweaks to Transform Q4 Sales
SEO drives 43% of all website traffic and helps brands reduce paid search costs. During the...
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PPC – A guide to Google Analytics 4 for marketing agencies
On July 1, 2023, Google will move everyone to its latest version, Google Analytics 4 (GA4),...
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SEO – 4 new Instagram ad surfaces and tools
Over the last few weeks, Instagram has been introducing new surfaces and ad creative tools to...
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SEO – 4 new useful LinkedIn Ads features
LinkedIn has rolled out 4 new features for marketers advertising through the B2B platform. It’s is...
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PPC – 4 dos and don’ts of a digital marketing apprenticeship
Internships are a staple of early-day careers. Most companies will expect new hires to have some...
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SEO – Google shares 4 examples of how to improve a meta description
Google’s help document on controlling your snippets in search results has added some examples of “bad”...
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