PPC – How voice search changes everything

PPC - How voice search changes everything

Voice search and voice-powered experiences are two of today’s hottest topics — and for good reason. They are shaping the emerging customer experience, and will have a direct impact on businesses of every kind.

Voice search radically changes the way results are provided to consumers. Unlike traditional web-based search, where many results are displayed as a list — encouraging exploration, engagement, and choice — voice search is all about the one best answer. This means the pressure has never been greater to get your house in order, to optimize correctly and to employ every option you can to secure an engine’s trust

In this white paper, Yext breaks down the world of voice search. Find out how it impacts your business, the customer journey, and much more.

Visit Digital Marketing Depot to download “How Voice Search Changes Everything.”

About The Author

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics — from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.

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