PPC – 4 Steps to Operationalize Modern Marketing

PPC - 4 Steps to Operationalize Modern Marketing


Figuring out the right balance between work to be done, when it should be prioritized and which limited resources to use, can be one of marketing’s biggest challenges. You’re being asked to get more done and to do it faster, when teams are operating in silos, processes are all over the place, requests are coming in fast and furious and you don’t know how much your team can do without burning people out.

Modern marketing work requires modern workflows, and operationalizing those workflows is critical to be effective and scale your resources with the amount of work you’re expected to do.

Join Mayer Becker, Principal Consultant at Zee Jay Digital, and Cameron Masters, Marketing Strategic Program Manager at Workfront, as they discuss proven methods and strategies to help your team manage digital work processes with greater speed and efficiency.

Register today for 4 Steps to Operationalize Modern Marketing Work produced by MarTech Today and sponsored by Workfront.

About The Author

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics — from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.


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