SEO – $84 billion of ad spend lost due to ad fraud in 2023
Ad fraud will cost marketers $84 billion this year – 22% of all online ad spend....
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SEO – 26% of the top 100 websites are now blocking GPTBot
At least 26 of the top 100 most popular websites – and 242 of the top...
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SEO – Google to block Bard’s shared chats from showing in Google Search
Google will soon block Bard’s shared conversations from appearing in Google Search. Google Bard recently came...
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SEO – Microsoft signs deal to serve sponsored links in Snapchat’s My AI
Snapchat’s My AI is going to start serving sponsored links using Microsoft’s Chat Ads API. The...
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SEO – How to optimize your ecommerce ad spend and budget for the best ROI
As advertisers, we want to maximize our PPC budgets for our clients But how do we...
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SEO – Bing adds controls for webmasters to disallow their content in Bing Chat
Bing has announced a set of new controls to allow webmasters and site owners to block...
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SEO – Google accused of downplaying ad price manipulation
Google has been accused of downplaying how much it quietly increases ad auctions. The search engine...
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SEO – 5 new YouTube features coming soon to help creators
YouTube has unveiled a bunch of new tools set to be rolled out in the coming...
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SEO – Unleash the untapped power of email address intelligence by Cynthia Ramsaran
Email is an integral part of our personal and professional lives. We use it to create...
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SEO – Google AdSense adds new tools to make site verification faster and easier
Google AdSense has rolled out two new features to make site ownership verification both faster and...
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